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Do I have to order my own marketing materials or is it automated?

Everything You Need to Know About Managing Your Marketing Materials

Written by Henry Galvizo

Updated at November 4th, 2025

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Is It Automated or Do You Need to Place the Order Yourself?

Is It Automated or Do You Need to Place the Order Yourself?

When preparing to launch your yearbook project, marketing materials, like posters, flyers, order forms, and yard signs, play a crucial role in building awareness and driving engagement. But many creators wonder: Do I need to order these myself, or is it handled automatically?

🛒 Ordering Is Not Automated

Marketing materials are not automatically ordered as part of your production process. To ensure you receive the right items, you’ll need to:

  • Place your own order through the Link platform.
  • Confirm quantities, formats, and delivery details to match your campaign needs.

This gives you full control over what’s produced and when it arrives.

🤝 Coordinating with Your Account Manager

If you’re working with an account manager, you can:

  • Request support placing the order or ask them to place it on your behalf.
  • Discuss timing and customization options to align with your launch strategy.
  • Bundle marketing materials with other shipments if applicable.

Account managers are there to help streamline the process, especially for larger campaigns or school-wide initiatives.

✅ Best Practices

To stay on track:

  • Order early to avoid delays, especially during peak seasons.
  • Review proofs and specs before finalizing your order.
  • Ask about available kits or bundles that may offer better value.

To start working on your marketing materials, in your yearbook dashboard, click Create and select Marketing Materials.

📌 Bottom Line

Marketing materials are a powerful tool, but they’re not automatically included. Whether you place the order yourself or coordinate with your account manager, taking initiative ensures your campaign gets the visibility it deserves.

automated ordering

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